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ANALYSIS AND DEVELOPMENT OF SONY MOBILE COMMUNICATIONS INC. STRATEGY
Lobov Andrey Vladimirovich1, Kolesnikova Mariya Vladimirovna2
1Kuban State University, 4rd year student of the Department of World Economics and Management
2Kuban State University, 4rd year student of the Department of World Economics and Management
1Kuban State University, 4rd year student of the Department of World Economics and Management
2Kuban State University, 4rd year student of the Department of World Economics and Management
Abstract
The strategy aspects of the Sony Mobile Communications Inc. have been analyzed in the article. The authors have determined main reasons of the financial losses of the company and possible ways of its solution.
Keywords: closing, company sale, sales decline, Sony Mobile Communications Inc., strategy
Article reference:
Analysis and development of Sony Mobile Communications Inc. strategy // Economics and innovations management. 2016. № 5 [Electronic journal]. URL: https://ekonomika.snauka.ru/en/2016/05/11306
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