THE RESEARCH AND ANALYSIS OF PHARMACEUTICAL INDUSTRY MARKET

Lobov Andrey Vladimirovich¹, Kolesnikova Mariya Vladimirovna¹
¹Kuban State University

Abstract
The pharmaceutical industry market has been analyzed in the article. The authors have researched the structure of the industry market based on concentration ratio calculation and have determined the entry barriers.

Keywords: concentration, pharmaceutical industry, the analysis of the industry market

Article reference:
The research and analysis of pharmaceutical industry market // Economics and innovations management. 2016. № 12 [Electronic journal]. URL: https://ekonomika.snauka.ru/en/2016/12/13375

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