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THE ANALYSIS OF STOCK MARKET REACTION TO THE INFORMATION SIGNALS ON MERGERS AND ACQUISITIONS
Morogova Olga Aleksandrovna
Lobachevsky State University of Nizhni Novgorod
Master 1-year student Institute of Economics and Entrepreneurship
Lobachevsky State University of Nizhni Novgorod
Master 1-year student Institute of Economics and Entrepreneurship
Abstract
The paper focuses on the modeling of the stock market reaction to the news about a merger or acquisition using the fuzzy logic method. The test of the model showed an accurate result. Using the proposed method companies can in advance evaluate the market reaction to the news, control this reaction, and its market value.
Keywords: behavioral finance, fuzzy logic., market reaction, mergers and acquisitions
Article reference:
The analysis of stock market reaction to the information signals on mergers and acquisitions // Economics and innovations management. 2016. № 6 [Electronic journal]. URL: https://ekonomika.snauka.ru/en/2016/06/11919
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