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PRICE DISCRIMINATION AND ITS IMPLEMENTATION IN THE SPHERE OF THE INFORMATION TECHNOLOGIES
Seliverstova Polina Olegovna
Financial University under the Government of the Russian Federation
second-year student of a magistracy, faculty "Applied mathematics and computer science"
Financial University under the Government of the Russian Federation
second-year student of a magistracy, faculty "Applied mathematics and computer science"
Abstract
The article deals with the main features of price discrimination and its implementation in the sphere of the information technologies (IT). It contains examples of various types of price discrimination both in the sphere of IT, and in other spheres. In the article the advantages and disadvantages of price discrimination are considered. The reviewed examples of the price discrimination can be useful to creation of mathematical models of pricing in the sphere of IT.
Keywords: elasticity of demand, information technologies, pay what you want, price discrimination, price diversification, pricing, PWYW
Article reference:
Price discrimination and its implementation in the sphere of the information technologies // Economics and innovations management. 2014. № 10 [Electronic journal]. URL: https://ekonomika.snauka.ru/en/2014/10/6077
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